Online network marketing to attract prospects to you
Today we’re going to talk about a different way to market your network marketing business – using online network marketing.
Some people use this method to supplement their offline methods, and some people actually use this as their primary method of marketing.
With online network marketing, you are not chasing people anymore!
Attraction marketing for online network marketing success
Instead of having the mindset of traditional network marketers, you are going to shift your way of thinking to the realm of attraction marketing. What is attraction marketing? It means that you set up your presence on the internet and lead with value – and in turn, you draw the prospects to you.
To pull off the attraction marketing method, you must offer lots of value and position yourself as a leader. If you think about it, it is similar to offline network marketing. The heavy hitters offline also use attraction marketing – just offline instead of online!
What do you need to get set up with online network marketing?
You can do MLM online for a pretty low price – it may just take you longer to see results. Here are some of the things I recommend to get started with online network marketing:
1. You need to have a blog – a central hub that you drive all traffic to.
2. You need to have a Facebook profile & fan page.
3. You should have a Twitter profile set up.
4. You need to have an autoresponder – an email marketing system
5. You should set up a YouTube account
These are just the bare minimums you should have in order to have a successful start in the online marketing world.
Okay, that’s great, but how do you drive traffic to your online MLM blog?
How to drive traffic to your sites – that is a hot topic among us online network marketers! Seriously! When I first got started, I was solely focused on SEO (Search Engine Optimization). I would write blog posts and make sure I followed all the SEO guidelines – hoping for a high ranking in Google.
Well, that just wasn’t enough! If you just build it – they don’t always come! So I had to implement other strategies. Now, I use a combination of backlinking, videos, and social media to make my blog stand out.
I have another online network marketing blog that I focus most of my time on now, and let me tell you, it took a lot of investigation and training to learn just HOW to get Google’s attention. It’s very competitive right now, as you probably know. So you must be aware of up to date methods of how to drive traffic.
But my wife, Tara, and I stuck with it – we felt like pulling our hair out at times, but we didn’t quit. Now we get leads every single day – and there’s proof that it actually works if you have the dedication to stick to it and NOT give up.
If you want more details, we recently did a very detailed attraction marketing blog post called: Attraction Marketing for MLM Lead Generation. Or if you prefer video, here’s the link to our presentation: MLM Attraction Marketing Video
How did we learn how to get started with attraction marketing online?
We did a lot of research at first. And we eventually joined an attraction marketing system that teaches you exactly how to set yourself up online. This system also includes capture pages and walks you through the process step by step.
I won’t lie – it WAS frustrating to get everything set up. But it is definitely doable if you are willing to commit the time and work. Now we are attracting prospects to us, instead of us trying to chase down everyone we know. Yes, we know that the three foot rule works for some people, but we definitely PREFER the online marketing methods – for sure!
If the traditional methods of network marketing aren’t really working for you, then you need to learn smart marketing strategies in order to become successful in your business.
And remember, there are other options available to you as a network marketer.
To Your Success!
David Walker
